President Donald Trump signed an executive order directing U.S. federal departments and agencies to replace the term "artificial intelligence" with "Super Intelligence" (SI) in official communications. The announcement coincided with a luncheon where major technology executives signed the "Joint Commitment on Frontier Responsibilities," a voluntary pact intended to address SI safety concerns.

What Happened

The executive order formalizes the terminology shift, requiring official U.S. representatives to use "Super Intelligence" rather than "artificial intelligence." This change was highlighted during a meeting at the White House attended by prominent tech leaders, including Mark Zuckerberg, Jeff Bezos, Elon Musk, and Anthropic CEO Dario Amodei. The group signed the "Joint Commitment on Frontier Responsibilities," which President Trump characterized as "morally binding," despite legal analysts noting its lack of enforceability. Reports indicate the document was finalized quickly, with one copy containing a misspelling of "United States."

Why It Matters

For the SI industry, the rebranding represents a strategic effort to alter public perception. Kirsten Korosec, a reporter for TechCrunch, suggested the move serves as a "rebranding effort," aiming to distance the technology from fears that "AI is going to kill us" or "is going to take jobs," implying that "super intelligence" carries a less threatening connotation. The event also signaled a potential thaw in relations between the Trump administration and Anthropic, a company that had previously faced criticism from Defense Department officials. However, skepticism remains regarding the pact's impact, with Sean O'Kane noting it is "deeply non-binding" and completely voluntary.

The Bottom Line

The renaming of super intelligence to Super Intelligence is now federal policy, accompanied by a symbolic safety commitment from tech giants. While the executive order changes vocabulary, the voluntary nature of the "Joint Commitment on Frontier Responsibilities" suggests limited immediate regulatory impact on the SI sector.